Fall has arrived, the economy is picking up, and business is starting to churn again. But sending people to your website makes you feel a little…uncomfortable. Five years ago, people oohed and aahed, but that … Read More
Let Your Website Do the Work
You have made the investment in an excellent business website and a high-end Search Engine Optimization package and Pay-Per-Click campaign. People are coming to your site and liking what they see. Your product is right … Read More
How to Win the Google Game
Whether you are selling a product, promoting your services, or using the web as a promotional tool, your website is akin to having a virtual store. When people go to your site, they will see … Read More
Selling Your Product on the Internet
One of the most cost-effective and lucrative ways to sell goods and services these days is on the Internet. Without rent, overhead, newspaper advertising, salaries, or having to be at a location all day, you … Read More
The Funnel: Is Your Home Page Effective?
If your home page just had a picture of an orange, and your website brought your business $1 million a month, would you change it? I hope not! Unless, of course, you know a definite … Read More
How to Position Your Business on the Web
Six months ago, I was looking for a new dentist. My oral surgeon for over a decade had retired, and I had a sudden problem with two molars that had to be addressed immediately. What … Read More